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  • Looking for promotional products? Stop in the store and take look.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

  • Welcome back! Have a seat and reorder in a breeze.

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Phone 650-697-7611
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  • Looking for promotional products? Stop in the store and take look.

  • Have your file sent to us online before you've even had the chance to finish your coffee.

  • Don't lose sleep over your project. Get an accurate quote and rest easy.

  • Welcome back! Have a seat and reorder in a breeze.

We are a premier, one-stop custom printshop that proudly serves the local area.

From banners and business cards to posters and postcards, our offset and digital printing experts are ready to turn your project into a thing of beauty.

  • Annual reports are a direct reflection of your company. Be sure yours say "professional" and "trustworthy." We'll deliver exactly what your business needs to make the right impression at the right time.

  • A big area calls for a big statement. And that's exactly what we deliver with every banner we print.

  • With professional design and printing, our brochures are sure to sell. From the big idea to the small details, our team has years of experience to get the job done.

  • Your business card is a direct reflection of your company. Don't settle for plain paper and dull designs when we can create cards that will leave a lasting impression.

  • When it's time for the big event, put your brand on center stage. Team up with us to create your trade show display, and make every second count.

  • Make ordering supplies and marketing materials a piece of cake with a designated area on our website that lets you see past projects and reorder with just a click or two. We're all about making life easier.

  • Don't go postal trying to figure out mailing regulations by yourself. We'll handle the mailing process for you, come rain or come shine. (Though we prefer shine.)

Your brainchild is our inspiration.

Let us combine our printing and marketing expertise with the service necessary to take your project from concept to completion. Business cards to brochures, catalogs to calendars, we'll deliver what you need, on time.

Our Printing Company in Burlingame, CA

Colorprint has provided high-quality printing and mailing services for more than 25 years. Our customers receive personalized customer care every step of the way. They also know they are hiring a local company who is completely invested in the local community.

Learn More About the Colorprint Difference

We believe people want to be helped by friendly experts. That’s what you experience with Colorprint. From the initial concept to final delivery and all the details in between, you’ll receive the support and advice that your project requires. We start early, answer the phone, and have a team of highly experienced print professionals. A little old fashioned, but it works for us.

Beyond customer care, we pride ourselves on supporting the local community. This includes donating 25% of our profits to local charities that work with community members in need. Over $150,000 in donations over the past few years.

Choose From A Variety Of Printing Options

Our services include full-color offset printing and fast turn, on-demand digital printing. We also offer mailing services, direct email, and design for projects large and small. In Burlingame and beyond, we enjoy a tremendous reputation built job by job over the past 25 years.

When you choose Colorprint, you'll have a valued partner throughout your project—a partner who answers the phone when you call, helps your job come in on time, on budget, and is committed to making a real difference in the community we serve.

Submit your project information today for a free quote.

April 14, 2025

7 Strategies for Reaching Gen Z

If you’re in marketing, chances are you’re already working on ways to connect with the newest generation of consumers. Born after 1995, Generation Z is the youngest generation to breach the boundaries of adulthood. 

But don’t mistake their youth for insignificance. Gen Z accounts for nearly 40% of consumers today. And they’re not simply another generation of Millennials to market to. Gen Z grew up in the technological world, which means marketing to them must be more targeted than ever. Here are seven strategies for marketing to Gen Z.

 

1. Embrace authenticity.

Gen Z has been constantly exposed to messages and information their entire lives, which means they can quickly tell when a company is lying. They’re particularly astute to how a business connects its front face with its actual values. This means companies should embrace authenticity in every area of their marketing, advertisements and even business structure.

 

2. Share your values.

Speaking of values, share yours with Gen Z followers. This generation is particularly socially conscious, and they tend to do business with companies who share their values. Identify what your core principles are—and where you stand on some social issues—and see how you can link them into your marketing strategy to demonstrate more authenticity.

 

3. Be social.

This might come as no surprise, but Gen Z is one of the most social generations for businesses to work with. If your company isn’t on social media, chances are it’s not reaching Generation Z. Update your social networking presence, stay on top of digital marketing trends and keep your social media strategy relevant to position your business in a strong light with Gen Z.

 

4. Work with influencers.

Gen Z are constantly connected, and they get most of their product information and insight from social influencers. As you upgrade your social media presence, consider working with a variety of online influencers to help promote your products. But, remember authenticity: develop long-term relationships with content creators to draft genuine stories for Gen Z. 

 

5. Leverage reviews.

As they’ve grown up around technology, Gen Z customers constantly have a plethora of ratings and reviews to help them choose their products. Therefore, positive user-generated reviews are crucial to business success with Gen Z. A company can no longer have a few small reviews here or there; genuine reviews should be a top priority.

 

6. Keep it simple.

Gen Z is used to being bombarded by messages and making their decisions quickly. As a byproduct of technology, they have an increasingly short attention span. This means your business needs to keep its marketing messages simple and straight to the point. Don’t beat around the bush, or you risk losing the audience’s attention and the sale entirely.

 

7. Use mobile first.

Be where your customers are, which is on their phones. Say goodbye to much of desktop, web browser and email marketing. With Gen Z, embrace a mobile-first marketing strategy. Say hello to native apps, Instagram, Facebook and Snapchat. Most importantly, make sure your website is mobile-friendly, where consumers can easily find you.

Marketing is an ever-changing game, and as Gen Z continues to embraces adulthood, strategies are forced to adapt, too. If you want to connect with Gen Z, keep these marketing tactics in mind for how to share your product and support your business.

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